1. Take more selfies.
An analysis of 1.1 million photos on Instagram found that pictures that show your face are 38 percent more likely to receive likes than photos with no faces, which is great since there is a 1,000 percent chance you are already doing this.
2. Limit yourself.
“Posting too much decreases likes two times faster than comments,” said a Georgia Tech researcher who studied Instagram. On the Cosmopolitan account.
3. Go outside.
People respond to colors and brightness, says Anastasia Ashley, a professional surfer who has half a million followers on Instagram. “You notice a lot of sunsets and sunrises with me. You want to look for that softer light that happens in the early morning, in the evening. The right light is flattering on your skin tone and on imperfections, especially if you’re shooting with an iPhone,” she tells Cosmopolitan.com. “If I’m at the beach with my friend and she takes a picture in the middle of the day, that’s when I notice if my skin isn’t the best!”
4. Run a Contest
People love to win, and running a contest can be a great way to draw more engagement out from your existing followers.
This doesn’t need to be complicated. Even a simple “like to win” contest (where all people need to do is “like” a specific post of yours) can generate a lot of excitement and increase engagement around your content.
5. Share Videos To Attract Attention
Although there have been studies that photos see more engagement than videos on Instagram, videos are still a great for engagement if executed correctly. Earlier this year, Instagram videos went from being 15 seconds long to 60 seconds long.
Instagram videos are similar to Instagram stories, except they last forever rather than 24 hours. So make sure your video is creative and entertaining.
6. Schedule Content for Optimal Times
If you want more likes on your posts, you obviously need people to see them.
Instagram’s algorithm makes that difficult at times. But, posting your content at the optimal times (i.e. the times your followers are most active and engaged) can help to get your content seen.
If you have a business account on Instagram, you can check your analytics to see at what times your followers are most engaged.
If not, there’s plenty of research into some of the best times of day to post.
By the way, if you’re concerned about being ready and available to post at those times, using an Instagram scheduler can take a lot of weight off your shoulders.
We recommend giving igautoposter a try!
It makes scheduling and posting your content for Your Instagram Post. You can set the date and time you want your posts to publish manually or use the drag-and-drop calendar to set up your entire monthly publishing schedule in minutes.
This makes it easy to create an attractive aesthetic that will help your brand stand out online the right way.
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