Having a strong Instagram presence is a powerful advantage. And one way to get that advantage is by growing your Instagram following. There are currently over 8 million Instagram Business profiles and over a hundred million active Instagram users posting every day. Without the right strategy, it can almost feel like your Instagram post is just another needle in the haystack. But don’t get discouraged. In this article, We’ll be showing you 6 effortless ways to get more Instagram followers.
1. Complete Your Instagram Profile
First impressions are everything. According to Forbes, you have just seven seconds before making an impression. The very first thing you can do to make a good impression with your Instagram account for new followers, is to complete your profile information.
2. Use Instagram Stories
Stories, posts that will disappear in 24 hours, can help you to share content in any number of ways. They’re great for breaking news, but can also be used for follower shoutouts, brand announcements, listicles, and more.
3. Deliver High-Quality Content to Your Followers
When it comes to your Instagram content, always value quality over quantity. A single great photo can get far more engagement than 10 mediocre photos will, so take your time and be selective about the content that you post.
4. Promote your Instagram Account Everywhere
Promote your Instagram presence on other social networks. If you’ve already built a following on another social network, introduce your Instagram page to those guys. Drop a link to your Instagram profile and encourage existing followers to check it out. Highlight some of the best Instagram posts on your other channels. If and when it makes sense, consider boosting these posts with paid advertising to increase reach and discoverability.
5. Find the Right Filters to Use
Instagram is all about captivating audiences with the maximum visual appeal. One rather simple way to go about it is using Instagram filters. Each filter has its own appeal and can add a unique dimension to your images. Juno, Clarendon, Valencia, and X-Pro II are some of the more popular ones.
6. Have Story Highlights on Your Profile
When a user lands on your page, you have a few brief moments to convert them into a follower. One way to do that and increase Instagram engagement on your page is using the “Highlights” feature. Instagram Stories last for 24 hours only but with Highlights, you can extend their lifetime and entice them.
Conclusion
While gaining followers on many social platforms can feel like an uphill battle, Instagram is a surprisingly easy place to create a quality following no matter what type of account you manage. Each of the Instagram accounts above is vastly different from the others, but they’ve all managed to build large, engaged audiences of loyal followers. Start by adding one or two of these tactics into your own Instagram marketing and see what works for you.
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