The Instagram algorithm seems to really, really like engagement. Even more than the number of followers you have. I’m going to show you how you can satisfy the Instagram algorithm to increase your Instagram engagement, and grow your account.
If you have good engagement, Instagram will try to show your posts to more people. They might show your posts on their Explore page and Top 9 posts of their Hashtag and Location pages. Even better, they might select your posts to be shown in people’s home feeds (thanks to the new Follow Hashtag feature).
Remember: Instagram doesn’t allow anyone to use automated tools like robots that automatically post, comment, like or follow on your behalf. So forget about that. It’s against their Policy and can get your account in trouble (sometimes without you even knowing it).
So let’s bring it down the basics. How can you increase your Instagram engagement organically?
I’m going to share with you 22 of my favorite strategies, tips, and tricks that you can use to increase your Instagram engagement.
1. Post quality content
I don’t care how many Instagram tips you read. If you don’t have quality content, nothing will work.
You only have a couple of seconds to catch the attention of people when they scroll. Posting good quality content is your first step.
What is quality content? It’s any of the following:
- High-quality photos (you don’t need a DSLR, your phone camera is perfect)
- Fun, creative photos to catch the attention
- Fun, inspiring, motivational quotes
- Cool videos or gifs
- An Instagram theme that represents your style (people get intrigued by nicely edited photos)
Nobody will stop scrolling to watch your photo or video if it doesn’t look good or catches their attention.
It’s the first step of what I call the “Engagement Loop”
2. Edit Photos and Use Instagram Filters
On Instagram, post quality matters. A lot. Your Twitter followers might forgive a few bad tweets, but a bad photo on Instagram is a big no-no. By no means do you have to take a photography course to be a good Instagram poster — nor do you have to practice for weeks before you start. But you should get familiar with basic photography tips and photo editing apps.
3. Use the right hashtags
Hashtags are amazing:
- That’s how people find your account
- That’s how you can become part of a community
- And finally, that’s how Instagram knows in what category you’re posting and what’s on your photo (so they can show your posts to people who might be interested)
A hashtag is the first step. It will bring people to your post. Then it’s your turn to make sure your post is engaging (I’ll give you some tricks below).
You should use the right hashtags and avoid using random ones. Use all 30 hashtags (that’s the limit Instagram gives). The more hashtags you use the more you increase your chances to be seen by more people.
4. Know your Top Posts
Your Top Posts are the ones that get you the most engagement and growth.
Analyze your best performing posts (photos, videos, carousels).
What types of posts got you spikes of engagement? Analyze these posts:
- What’s on the photo?
- What colors are the photo?
- What did you write in the caption?
- What hashtags did you use?
5. Integrate with Facebook
If you’re posting manually from your mobile device to Instagram, you should also consider linking your Facebook account so that images post directly to your timeline as well. Besides, the Facebook algorithm loves Instagram posts.
6. Follow People or Like their Photos
One of the most obvious ways to get people’s attention is by doing them a service: following them or liking their photos.
According to Neil, for every one hundred likes he did on random photos, he generated 21.7 likes on his photos and got 6.1 more Instagram followers.
As per his experience, you don’t even have to follow people to get this response.
However, if you don’t mind taking it up a notch to garner a response, there’s no harm in following random people around and waiting for them to follow you back. By following other people, you stimulate curiosity within a user and (more often than not) lead them to your own profile. If this user likes what they see on your Instagram profile, there’s a high chance they’ll follow you back.
You don’t have to worry about having too many “followings” before you can actually get a significant amount of “followers” for yourself.
7. Offer discounts, coupons, and prizes
If you’re running a business, you have one of simplest ways to gather likes and follows at your disposal.
Nothing attracts likes, comments, and Instagram followers like contests and coupons do!
Offer people a chance to “win” a product or a discount coupon by entering a contest simply by liking your photo or following you. Some of the most successful brands have used this technique to increase their Instagram followers, get more likes and comments, and increase brand visibility.
8. Use Paid Services:-
People like to buy Instagram likes and followers for following purposes:
- Getting famous
- Promotions
- Advertising
- Making money
If you want any of these, then you may Buy Instagram likes. It’ll really be helpful.
Most of the people use it because of promoting their business and nowadays social media plays an important role in business and promotions.
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