Wondering how you can get more retweets and what you can do to boost your chances of getting retweeted? Pulling in all the latest research as well as experience of factors that consistently lead to retweets, here are the compiled list of 7 quick and easy ways to get more retweets:
1. Fill your Twitter Profile completely!
There’s nothing worse than any social media profile that lacks information. After all, they are meant to show the world what you’re all about! So, to gain an increased following, your Twitter profile needs personality!
2. Understand your Audience first!
People follow others who they consider to be thought leaders in their industry. They look for and retweet content that is credible, intelligent and valuable to them, so make sure your tweets speak to that desire. Take the time to craft thoughtful, grammatically correct tweets that will resonate with your target audience. And use language and phrases that your followers would actually use, not dry or awkward marketing language. Make sure you check out your Twitter analytics to get an idea of the base.
3. Use Pictures in Tweets!
Tweets with pictures receive far more retweets than those without! In fact, they receive an average of .404 retweets, compared to .0133 for those without. In particular, you will want to tweet Twitter pictures, as opposed to Facebook or Instagram pictures. These tweets are actually less likely to be retweeted!
4. Create Videos that grab Attention!
Twitter has evolved from a text-based medium into a highly visual one. Video on Twitter is a powerful tool: compared to other leading social platforms (in a Kantar/Millward Brown study commissioned by Twitter), Twitter viewers watch video ads 3.5X longer.1 Many marketers turn to their TV assets to leverage on Twitter. But not all TV assets are suited for a fast-paced, media-saturated environment like the average Twitter feed. When you’re launching something new, you need to create videos that capture attention right away.
5. Keep Up with the Trend!
Hashtag is the hero of Twitter. If you have your hashtag game on point the battle is half won. Ensure your content is in line with what’s trending and using the trending hashtags work really well in increasing the Tweet Impressions. So, try to create content around the new trends of Twitter and let your Twitter graph touch the ceiling.
6. Ask Questions or Host Polls!
Asking questions is a classic tactic you can find in every engagement guide. For a good reason – it simply works. Everyone likes to be asked and to give an opinion. If you have an active community and engage regularly, asking questions will even work even better for you! If you show that your follower’s opinions matter to you, you can ask any question you like, even an absurd one and you will get a response.
7. Reply more to the People!
This one is related to the previous one. I’m guilty of not doing this enough. Every time I’ve made the effort to reply more to others on Twitter it’s usually led to more engagement. First, it’s just a good way to make more connections on Twitter. I’m not talking about getting belligerent and leaving negative replies everywhere. I’m talking about sticking with positive things and adding to conversations.
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