When it comes to getting more views for your YouTube channel and your videos, it’s easy to get frustrated. After all, you put a lot of work into your videos, and you want people to see them. Unfortunately, though, Google and other search engines cannot actually search your video content itself. That’s why YouTube metadata is so important.So what is metadata, and how does it work? Basically, metadata is data that is created to describe other data. It includes all of the searchable data that you can include about your video that will help YouTube, Google and other search engines find it.YouTube metadata for your videos will include your titles, descriptions, tags, and other details. Let’s take a moment to look at how these things can help you get more YouTube views.
Get More Views on YouTube With Effective Video Titles:-
First of all, your YouTube video title is absolutely essential to your search engine rankings. You want your title to include relevant keywords and to be really engaging. So, let’s say that you’ve made a video reviewing the best travel apps, you’ll likely want to target keywords like “helpful travel apps”. So, an effective title will be something like, “5 Helpful Travel Apps for Your Next Trip”.
Make sure that you include keywords naturally (don’t spam) in your video titles like this, though, or your videos will drop in search results. As you come up with your titles, though, do push your keywords toward the beginning, as it can help give you a higher ranking.
Optimize Your Video Descriptions:-
Just like your video titles, your video descriptions are an area that can help you get more YouTube views with better search results rankings. Do some keyword research and find the keywords/phrases that your audience searches for the most, and are related to the content. Then include those keywords and phrases naturally throughout your description.
Be Sure to Add Relevant Video Tags:-
YouTube also gives you the option to add video tags when you upload your videos. Be sure to add relevant tags, including keywords specific to the video, and its niche. Spend some time researching the best and most relevant keywords to get you more traffic to your channel. Avoid adding tons of tags that are not related to your video, as YouTube channels can be penalized for this.
Always Upload Custom Thumbnail Images:-
This might not seem like metadata, but your thumbnail image should tell viewers a bit about your content. You could just use a still from your video, but that’s not going to be as effective as creating a custom thumbnail image for YouTube. Take some photos as you film your vlogs. Then use Photoshop or another piece of photo editing software to add your logo, video title, or other graphics to make your thumbnail stand out.
Technically, your thumbnails won’t help search engines find your videos. However, they will help viewers pick your videos over other search results because they’ll be able to see a snapshot of what they’ll be getting from your content.
Watch Time Is a Difference Maker in Getting More Views:-
As you pay attention to these details, consider how relevant and accurate your titles, descriptions, and thumbnails are. If all of your metadata points to a great video with a lot of interesting information about travel apps, but then your actual video is about something else entirely, a lot of your viewers are going to click away very quickly.
This is important because YouTube’s algorithm is designed to “notice” watch time. If a video gets a lot of bounces, it’s going to appear lower in search ranks than a video that lots of people watch from beginning to end. And remember, you don’t just want to improve your rankings – your end goal is to get more people to watch and engage with your videos.
Update YouTube Metadata of Older Videos on Your Channel:-
Finally, there’s no rule against changing and updating the YouTube metadata for videos you’ve already uploaded to your channel. If your older vlogs aren’t getting many views, it could simply be because you didn’t properly optimize your metadata for them.
Keep these tips in mind and you’ll be able to grow your YouTube channel’s viewership. Focusing on your metadata will make it easier for search engines to find your YouTube videos and rank them higher. And, creating the best video titles, thumbnails, and descriptions that are relevant to your channel and videos will help you get more views on YouTube.
Share, share, share:-
Don’t just upload to YouTube and let your video be. Share it on Facebook, Twitter and wherever you can, and even consider shooting an email to family and friends. Encourage comments, too.
Go For Paid Services:-
There are several advantages to purchasing YouTube views. Most notably, buying views will help accelerate the natural, organic growth of your videos and your channels. Videos with a higher view count (whether those views have been purchased or were accrued organically) tend to be perceived as more attractive, which in turn drives more traffic. For example, let’s say you see two different cover versions of the same song:
- – Video A has 20,000 views
- – Video B only has 300 views.
Which video are you going to click on? In the vast majority of cases, YouTube users would assume that Video A is better simply because it has more views. Therefore, buying YouTube views can provide a base of views that will work to attract real viewers in the future, boosting the visibility of your content.
Unfortunately, most people hear or assume negative things about buying YouTube views. They assume that buying views is inherently “bad” and that doing so will cause their content to be deleted. The bottom line is that this couldn’t be further from the truth. When you choose to buy views from a top provider, you will dramatically enhance the visibility of your content.
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